Flexible packaging gravure printing industry into a target of public criticism, the future is the abyss or an opportunity?

In recent years, competitive pressures flexible packaging gravure industry is increasing, and the affected upstream and downstream business, flexible packaging gravure survival of enterprises continue to be squeezed. Labor costs continue to rise, frequent movement of staff, homogeneous competition intensified, and greater challenge is the flexible packaging gravure industry must face more and more with environmental protection, safety, health and other related regulations. 2013 and the first half of 2014, the industry leader and part of the backbone enterprises operating income despite the increase, but profits are almost no growth or even negative growth. Many small and medium sized enterprises operating income and profit indicators are both declining, even new replacement equipment load rate is in a serious low level.

In this grim situation, more and more companies have begun to realize flexible packaging gravure, companies must really put in some effort to understand the real needs of the flexible packaging of goods must be the restructuring package, must upgrade in order to have upgrade space. And in the green background, flexible packaging gravure printing business from traditional processors to shift a total solution provider, is the historical opportunity of flexible packaging gravure industry is facing.

Difficulties and opportunities facing the industry of flexible packaging gravure

1. The low-carbon, environmental protection and energy saving

Packaging and printing industry is one of the key industries, air pollution control, the total amount of VOC emissions annually about 600 million tonnes. Flexible packaging gravure industry organic waste gas emissions not only lead to a waste of renewable resources, while also increasing environmental pollution. Over the past year, for the severe haze phenomenon, state and local authorities have issued a number of policies and measures related to environmental protection.

At the same time, some of the international terminal business have also developed a sustainable packaging strategy, packaging materials suppliers in more and more low-carbon requirements. Carbon footprint has become the most popular topic, a number of international customers may require flexible packaging gravure printing company offers carbon dioxide emissions and other data the production of packaging products. At the same time the international carbon footprint, carbon labeling and other systems on the development of the domestic flexible packaging gravure companies formed a huge pressure.

Therefore, low-carbon, environmental protection and energy saving is not the trends and prospects, but flexible packaging gravure companies must face reality.

2. Health safety and health issues

With the social material and spiritual civilization and progress, human pay more attention to food safety, food packaging security controls gradually increase the intensity of the health and functional safety of packaging materials increasingly stringent requirements, protection of the packaging material range has gradually expanded. For example, many customer requirements packaging material suppliers of packaging materials and chemical stability of biological safety certificate issued by the authorities. Now, with the people of flexible packaging safety and health requirements of the rapid increase, promote green packaging, calling for environmentally safe packaging materials and processes has become a strong demand for the entire community.

3. Cost pressure

Flexible packaging gravure enterprise's main raw material of plastic resin, plastic film, ink, adhesives, solvents are all part of petroleum products, prices are rising and has been at a high level.

In recent years, wages flexible packaging gravure printing industry dramatically, rapidly rising labor costs will further reduce the small business flexible packaging gravure living space. 80, 90 has become an important force gravure printing flexible packaging industry, and flexible packaging gravure industry operating environment is relatively poor, relatively low income, high sense of responsibility of the operator requirements, attractive to some young people is relatively Weak, a direct result of the industry key loss disorderly flow of personnel, to the company's human resource management difficult.

The terminal business concentration is increasing, more and more powerful

To enter the Chinese market, multinational companies with strong capital strength and advanced marketing tools, occupied a larger market share. These multinational companies in the flexible packaging supplier of choice also tend to choose its partners in the international market, which is foreign to domestic flexible packaging gravure business opportunities.

With the increasing end-market industry concentration, within the domestic market, food, cosmetic, agricultural and other industries and enterprises mergers and joint are gradually creating a number of large-scale packaging business.

The low profit era, food, medicine, daily chemical industry is highly competitive, in order to reduce costs, enhance product competitiveness, these companies each year end their suppliers continue to lower prices, especially in some large-scale form by bidding requirements, the brand is good The joint ventures, foreign-funded enterprises every year to assess their suppliers for the assessment and make the price dropped to a certain margin requirements on this basis, flexible packaging gravure business if they can not meet their requirements, are likely to face the loss of customers' danger . "

5. The growing competition in the industry

Our flexible packaging gravure market, SMEs accounted for the vast majority, because the product is not high or similar technical, very competitive, business owners tend to put all the focus on reducing costs, while ignoring the health requirements of technological innovation and product.

All these external factors emerging gravure printing flexible packaging will increase the cost burden of enterprises and make profits to a minimum. Flexible packaging gravure printing enterprises are to seek survival and development opportunities, we must take the road of technological innovation, the market opportunity is far greater than the profit profits resulting from a competitive market.

Source: Chinese Food Science and Technology Network